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2019 digital marketing trends – what the experts say

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  In this industry things move fast, and there’s no sign of it slowing down any time soon. Experts from leading brands including Linkedin, Hootsuite and Vodafone say that there are a number of game-changing technological transformations on the horizon. Speaking at the December 2018 Digital Leadership Forum event, here’s what they said to expect […]

Six corporate content trends to look out for in 2018

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Formative Content Offices

It is nearly 22 years since Microsoft founder Bill Gates famously declared “content is king” but his prophecy is coming true today. While just a couple of years ago content was a marketing strategy add-on, it is now at the centre of many companies’ efforts to engage their customers. Some marketers even claim that content […]

5 key steps to take your blog from lost to SEO fueled

With the sheer volume of content that’s available online, it can feel as though you’re constantly jostling for attention. How successful you are ultimately depends on how useful, entertaining or intelligent your content is; what many people forget, however, is that you also need to make it easy to find. You may have the most […]