Posts

Facebook follows WeChat by going all-in

, ,

  Facebook has announced its intention to integrate WhatsApp, Instagram and its Messenger app. While all three will remain as standalone apps, the services will be linked, so that you can send message across platforms. The messaging app merger will redefine how the 2.6 billion people that collectively use these apps connect with each other. […]

Consumer trust and digital skills will be key to business success in post-Brexit Britain

, ,

Marketing has a critical role to play in driving business growth in post-Brexit Britain. But to do so effectively, the industry needs to embrace digitalization, build trust and develop its talent base. At the Chartered Institute of Marketing’s Digital Summit 2018, marketers discussed the importance of the industry sitting at the heart of disruptive trends […]

10 ways to fill your content pipeline with quality content

, ,

You’ve committed to creating regular content. You might even have a reasonably stocked content calendar. But what happens when the content ideas run dry? How do you make sure that you’re providing consistently engaging, quality content? Your content hub or social media channels will start to dry up if they are left uncared for too […]