Posts

All you need to know about creating content for events

Nowadays, there’s little which doesn’t rely on digital to…

What the death of clickbait means for engaging content

We have all seen headlines like the following pop up on our social…

Meet the Team | Simon Torkington

Simon is an Executive Producer at Formative Content, joining…

Meet the team | Paul Muggeridge

Paul is an experienced journalist who keeps the Formative Content…

Live blogs: Why you should have one for your event, and how to do it well

Events are still a crucial part of our business calendars. Most…

5 ways to elevate your event with quality content

The Formative Content offices have been unusually quiet over…

Communication in the age of responsive and responsible leadership

The theme of the 2017 World Economic Forum’s Annual Meeting in…

Are you prepared for 2017

Content marketing in 2017 is going to be a dynamic force. It’s…

The technologies that are changing events

The transforming and disruptive effects of technology are being…

97% of business event customers see digital content as a non-negotiable essential

For an event to be credible, it must have regular blog content…